News
While we can’t help you solve quadratic equations or explain why that dress is blue and black and not white and gold, we can offer some stellar advice when it comes to print and graphic design.
Grab your favourite tea, treat yourself to a biscuit (or two!) and have a gander of the latest development, advice and news from the world of print and design written by our talented team and specialist guest bloggers.
The Evolution of Print: From Gutenberg to Digital Printing
From Gutenberg’s first printing press to today’s cutting-edge digital techniques, the history of print is a journey of constant innovation and transformation. Let’s explore how print evolved from its 15th-century origins, spreading ideas that fuelled revolutions, to becoming the mass media powerhouse of the 19th and 20th centuries, and finally, how it adapts and thrives […]
Embossing and Debossing explained
Ready to move beyond standard paper finishes and add texture to your print materials? That’s where embossing and debossing come in. These finishing techniques can transform ordinary materials into tactile masterpieces. But before we dive into the details, let’s break down the basics: What’s embossing? Embossing is the process of creating a raised image, design, […]
How to track ROI from print campaigns
At Visual Print and Design, we’ve seen how powerful print media can be. However, we understand that tracking your print campaigns’ return on investment (ROI) can be tricky. That’s why we want to share some tips to help you effectively measure the success of your printed campaigns.
Promotional merchandise ideas for small businesses
Promotional merchandise can be a valuable strategy for small businesses for several reasons. It can increase brand visibility, customer loyalty, and long-term advertising and differentiate your brand from competitors.
Visual Print and Design cycle 1,914 kilometres for British Heart Foundation
Visual Print and Design embarked on a month-long ‘Biking for Beats’ challenge throughout February. Our collective efforts aimed to raise awareness and funds, directly contributing to the British Heart Foundation’s ongoing research.
The power of print media for targeting Gen-Z
Just as marketers started to get to grips with reaching millennials, a new player entered the game – Gen-Z. Gen-Z’s demand a fresh perspective on how to connect with this generation.
Ultimate guide for exhibition essentials
Exhibitions, trade shows, and events have become huge channels for organisations in every sector to distribute promotional merchandise tailored to their brand. However, branded products are just the starting point when preparing for exhibitions, so we have put together this ultimate guide to get you ready for any upcoming events in 2024.
2024 graphic design trends
In a time where AI can create diverse artwork and photoshop images based on minimal input, graphic designers and artists must stay ahead of the curve by embracing emerging trends within the dynamic and constantly evolving industry.
Visual Print and Design – 2023 Wrapped
Is it nearly 2024 already? – everyone can agree that this year has gone by far too quickly however, it has certainly been an eventful year for us all at Visual Print and Design.
Visual Print and Design chooses Jerry Green Dog Rescue for their December charity
Visual Print and Design continue their tradition by donating 5% of their December profits to a charity – this year it will be going to Jerry Green Dog Rescue. Along with our 5% donation, some Visual Print and Design staff are taking part in the Lincoln Santa Fun Run & Walk on Sunday 17th December to raise even more donations.
Saffron is a finalist for ‘Apprentice of the Year’
Our Customer Service Assistant Saffron has been confirmed as a finalist for the ‘Apprentice of the Year’ award. Other nominees at the first-ever ‘Midlands Young Professionals Awards’ include young talent from well-known companies such as Cooper Parry, Barclays Bank and Virgin Money.
We’re finalists for two IPIA Recognising Excellence Awards
Visual Print and Design is shortlisted for a trio of industry awards, two by the Independent Printing Industry Association (IPIA) alongside the likes of Epson, Fujifilm and Xerox.